Basketball in Great Britain is already quite popular, but not as much as several other games. There is still a lot which can be done to increase the popularity of the game. Some initiatives to improve the following of this game have been implemented, while others are still in the planning stage. Some of the top efforts to popularise basketball in Great Britain are highlighted below.
As with any other sport, basketball requires adequate funding for it to flourish. Increased funding means that there will be more basketball events all across Great Britain, which will make it a lot more popular. By participating in more events, the performance of players is also likely to improve. Improved performance in sports always translates to increased popularity.
Engaging Underprivileged Communities
Various sports in Great Britain are played only by a specific social pool. The sports are thus developed in particular areas only, which deprives most of the underprivileged communities the right opportunity to participate in the games. With basketball, however, all a player needs is a ball and a hoop to enjoy the game. Encouraging the development of the sport in the underprivileged communities is easier and will increase both participation and popularity.
Improving Talent Search
There are many basketball players in Great Britain, who have the potential of turning pro and advancing the sport. Finding such talented people is, therefore, essential to increasing the sport’s popularity. Programmes are being set to help identify top talents and present them with the opportunities which they deserve. The programmes include nurturing new talents as well.
Increasing International Participation
Great British teams do not participate much in international basketball events. Changing that fact could increase the popularity of the game. That includes both the minor and major tournaments as well as international friendly matches.